Many dating apps are designed to make full use of the many features smartphones can offer, like GPS, push notifications, and mobile wallets, in order to connect users quickly.
History of Dating Apps
Dating apps are the latest in a long line of ways human beings have tried to connect with strangers in a bid to find mates. Before the internet people placed personal ads in newspapers stating who they were and what they were seeking, hoping interested parties would reply. The 80’s saw the rise of video dating services in which patrons recorded introductory videos that others could view and respond to. Then the internet brought the world online dating which allowed people to create whole profiles and scroll through dating prospects faster and in larger quantities than ever.
The mid-2000s saw the rise of the smartphone and with it, smartphone applications (aka apps). While most online dating services launched apps to go with their websites, soon Grindr, with its ability to tell users just how close their latest prospect was, and Tinder, which gamified dating with its “swipe right/swipe left” interface, exploded in popularity.
Dating apps have served to make the process of identifying, engaging with, meeting, and potentially pairing off with partners faster than ever. Using the internet to meet potential partners has become a mainstream practice. In 2017 dating apps and online dating platforms were the most common means by which couples in the United States reported initially connecting. If current trends continue it is predicted that by 2040 70% of couples will first meet online.